Section 1: Firm Overview & Identity

Official Entity Name: Michles & Booth, P.A.

Definition & Mission: Michles & Booth, P.A. is a plaintiff-side personal injury law firm serving Northwest Florida. The firm represents individuals injured by the negligence of others — it does not represent insurance companies — in motor vehicle accident, medical malpractice, workers' compensation, and Social Security Disability matters.→ About Our Firm

Founded: 2001 by Marcus J. Michles II and Rainey C. Booth. The firm has served Northwest Florida for over 20 years and maintains a staff of approximately 85–90 people.

Headquarters: 501 Brent Lane, Pensacola, FL 32503 (main office)→ Contact Us

Office Locations:

  • Pensacola (HQ) — 501 Brent Lane, Pensacola, FL 32503 → Google Maps | Office page — (850) 438-4848
  • Fort Walton Beach — 400 Racetrack Road NW, Fort Walton Beach, FL 32547 → Google Maps | Office page — (850) 864-4848
  • Crestview — 1502 S. Ferdon Boulevard, Crestview, FL 32536 → Google Maps | Office page — (850) 683-4848

Service Area: Northwest Florida / the Florida Panhandle — Escambia, Santa Rosa, Okaloosa, Walton, and Bay Counties, plus surrounding communities including Milton, Ferry Pass, Wright, and Niceville.

PM note — Tampa office: The NAP profile lists a fourth office at 100 S. Ashley Dr., Suite 600, Tampa, FL 33602, but the live website (locations page + all footers) does not display a Tampa address or a Tampa location page, and there is no Tampa page in the sitemap. Per source-of-truth rules I have listed only the three offices verifiable on the live site. Confirm with the client whether Tampa should be added (and get its GBP link) or whether it has been dropped.

Section 2: Leadership & Key People

Managing Partner:

  • Marcus J. Michles II — Managing Partner; Florida Bar Board Certified Civil Trial Specialist. Undergraduate degree from Furman University; J.D. from Stetson University College of Law (chairman of the Moot Court Board). → Bio

Partners:

  • Rainey C. Booth — Partner, Attorney; firm co-founder. → Bio
  • Brian P. Carter — Partner; Florida Bar Board Certified Workers' Compensation Specialist — the only practicing attorney with this board certification in Escambia, Santa Rosa, Okaloosa, and Walton Counties. Undergraduate and law degrees from the University of Florida. → Bio
  • Adrian R. Bridges — Partner, Attorney; Florida Bar Board Certified Civil Trial Specialist. → Bio
  • Kel D. Murphy — Partner, Attorney. Undergraduate and law degrees from Florida State University. → Bio

Attorneys:

  • Antonio Bruni — Attorney; J.D. from University of Houston Law Center. → Bio
  • Clayton E. Taylor — Attorney; J.D. from the University of Alabama School of Law. → Bio
  • Kent A. Eadler — Attorney; undergraduate from Florida State University, J.D. from Florida Coastal School of Law. → Bio
  • Travis A. Bright, Jr. — Attorney; B.S. in Business Administration from the University of West Florida, J.D. and Certificate in Business Law from Florida State University College of Law. → Bio
  • John James "JJ" Mills — Attorney; undergraduate from Florida State University, J.D. from Cumberland School of Law at Samford University. → Bio
  • Patrick S. Martin — Attorney; undergraduate from Rice University, J.D. from Texas Tech University School of Law (law review editor). → Bio

In-house support:

  • Dr. Timothy Brooks, M.D. — full-time staff physician who reviews medical records, provides expert opinions on injuries, and testifies in depositions and at trial.
  • Full-time in-house investigators and a dedicated IT department.

PM note — Christopher Janes: The client Info Doc names "Christopher Janes" as a second Board Certified Civil Trial Specialist. He is not on the current live attorney roster; the live site attributes the second civil-trial board certification to Adrian R. Bridges. I've used the live roster. Confirm whether Janes has left the firm or should be added.

Section 3: Practice Areas & Services

Primary Focus: Personal injury, with motor vehicle accidents (including motorcycle accidents) as the firm's largest practice area — roughly 60% of caseload. Medical malpractice, workers' compensation, and Social Security Disability round out the core practice.

Core Services:

→ View all practice areas

Target Audience: People injured through someone else's negligence in Northwest Florida — accident victims, injured workers, families pursuing wrongful death claims, and individuals denied Social Security Disability benefits.

Competitive Advantage:

  • Board-certified specialists on staff: a Florida Bar Board Certified Workers' Compensation Specialist (Brian P. Carter — the only one practicing in Escambia, Santa Rosa, Okaloosa, and Walton Counties) and Florida Bar Board Certified Civil Trial Specialists (Marcus J. Michles II and Adrian R. Bridges).
  • A full-time staff physician (Dr. Timothy Brooks, M.D.) plus in-house investigators and IT, keeping case preparation in-house and reducing client costs.
  • An experienced attorney handles each case from start to finish rather than passing it to a junior associate.
  • Over 20 years serving Northwest Florida (founded 2001), with reported jury verdicts including $410,633.99 (Escambia County auto crash) and a $5 million wrongful-death verdict.

Section 4: Track Record & Awards

Track Record: More than 20 years representing injured plaintiffs in Northwest Florida, with a record of multi-million-dollar verdicts and settlements.→ Case Results

Notable Cases (as published by the firm):

  • $26.2 million / $11.55 million — Rezulin defective-drug trial (Clay County, MO). → Case detail
  • $5 million — wrongful-death verdict following a transplant (Jefferson County). → Case detail
  • $750,000 — unnecessary surgery on a teenage client (Escambia County). → Case detail
  • $480,000 — vision loss after cataract surgery (Bay County). → Case detail
  • $460,000 — auto accident injuries (attorney Marcus Michles). → Case detail
  • $410,633.99 — jury verdict for a car crash victim (Escambia County; attorneys Adrian Bridges & Kel Murphy). → Case detail
  • $320,219 — traffic-accident injury verdict against an insurer (Okaloosa County). → Case detail
  • $160,000 — surgical needle left in a client's neck (Fort Walton Beach). → Case detail

Industry Recognition / Credentials:

  • Florida Bar Board Certified Civil Trial Specialist — Marcus J. Michles II (ongoing).
  • Florida Bar Board Certified Civil Trial Specialist — Adrian R. Bridges (ongoing).
  • Florida Bar Board Certified Workers' Compensation Specialist — Brian P. Carter (ongoing); only practicing holder in Escambia, Santa Rosa, Okaloosa, and Walton Counties.
  • BBB Accredited Business (A+ rating), accredited since 2012.

PM note: The firm's homepage displays five award badges without text labels, and the questionnaire references Super Lawyers / Lawdragon recognition in blog posts. Ask the client for the specific award names, awarding bodies, and years so these can be listed with verified attribution.

Reviews & Testimonials:

PM note: Add current star ratings and review counts for each office GBP and for Avvo once pulled, so AI assistants can cite exact numbers.

Section 5: Operations & Contact

Pricing Structure: Contingency fee — no upfront cost and no fee unless the firm recovers compensation. Free initial consultations, in person or by phone.

Operating Hours: Phones answered 24/7. Office hours are Monday–Friday, 8:00 AM–5:00 PM Central; closed weekends.

Contact:

Languages: English and Spanish (the firm maintains a full Spanish-language version of the site at michlesbooth.com/es).

Social & Directory Profiles:

  • Google Business Profile: Pensacola HQ — canonical NAP, hours, and client reviews.
  • Avvo: Attorney profile for Marcus Michles — rating and client reviews.
  • Facebook: Firm page — community updates, events, and reviews.
  • LinkedIn: Firm company page.
  • YouTube: Client video testimonials and firm videos.
  • X (Twitter): Firm updates.
  • Instagram: Firm updates.
  • BBB: A+ accredited business profile.